longer lashes are genetic - either you've got 'em or you don't. thankfully, science and the beauty industry have filled in the genetic gaps and provided us with lash serums, false lashes and every kind of mascara you could ever want.
we've all heard about lash lengthening serums, but if you don't want to go that route and risk the permanent change in eye color (unless yours are already brown) skip ahead to mascara.
how to find the right mascara. i'm sure if you took a survey of ten friends and asked them which mascara was their favorite, each answer would probably be different. with so many products out there on the market, it can be a bit confusing deciding which one is right for you. here are some suggestions for how to choose a mascara:
- you want more volume. if you have sparse thin eyelashes then you should look for a mascara that is going to volumize your lashes. i'm sure i've praised L'Oreal Voluminous mascara to death, but another mascara you could try is Maybelline Falsies. both mascaras provide a spoon like brush that cups your lashes and thickly coats them.
- you want more length. maybe your lashes aren't sparse but are short. look for a formula that is going to lengthen your lashes. new products, that have entered the market for this specific purpose, are packed with vitamins and proteins that should help to strengthen and lengthen lashes. Rimmel London Lash Accelerator is a product that claims to do just that. additionally, try two different mascaras at once. some work better at lengthening while others are better volumizers. combine those two together and you've got yourself a winning number.
- you want bright eyes. perhaps you'd like a mascara that is going to brighten up the natural color of your eyes? mascaras that are infused with purples, blues, pinks etc. are designed to bring out the color of your irises. one mascara that does that well is Physicians Formula Shimmer Strips. it has two shades of color, one black and one pink. apply the black shade first, then apply the pink to just to the lash tips. the difference will be subtle, but pretty.
last but not least - curl, curl, curl. you've all heard the tips on heating your curler before curling your lashes or trying an individual lash curler vs. a full lash curler. whatever is your jam, make sure not to skip this essential ingredient to lengthening those lashes (or at least making them appear lengthened!).